The Diocese of Algoma Coat of Arms
The restored Coat of Arms is the primary heraldic symbol of the Diocese of Algoma.
It may be used for formal diocesan communications, episcopal materials, certificates, liturgical resources, publications, presentations, signage, archival purposes, and major diocesan initiatives.
This renewed version preserves the historic integrity of the original arms while providing a clean, scalable format suitable for both digital and print use.
Meaning of the Coat of Arms
The Armorial Bearings, gifted by Miss Margaret Banks of England and authorized by the College of Heralds, are described as follows:
Azure a Pastoral Staff and a Key ward upwards in saltire or surmounted by an open Book proper in chief Celestial Crown of the Second and in base a sprig of Maple of three leaves slipped also proper.
The Coat of Arms includes:
A Celestial Crown
“Be faithful until death, and I will give you the crown of life.” (Revelation 2:10)
An Open Book
God’s written word, open because in Christ we discover both the story of Jesus and our own story.
A Key
The apostolic authority entrusted to the bishop. (Matthew 16:19)
A Crozier
The pastoral calling to shepherd God’s people after the manner of the Good Shepherd.
Three Maple Leaves
The beauty and character of the Diocese of Algoma.
As we look to the future, this restored crest honours our past while equipping us for a new season of ministry.
Official Logo Family
Alongside the renewed Coat of Arms, the Diocese of Algoma is introducing a coordinated family of official logos designed to support consistent communication across diocesan ministries, events, departments, publications, and digital platforms.
These approved logos provide flexible options for websites, newsletters, social media, posters, worship resources, signage, presentations, letterheads, and promotional materials.
The logo family is rooted in the same heraldic foundation as the crest itself, ensuring that all diocesan communications remain visually connected to the Diocese’s Anglican identity and shared mission.
Included Logo Variations
· Full-colour horizontal and stacked logo
· Black and white knockout logos – horizontal and stacked
· Coat of Arms-only files
· Full achievement logos – for official Episcopal use
Download Official Files
Use the official files below to ensure the Diocese of Algoma visual identity is reproduced clearly and consistently.
Download Packages
Coat of Arms Files
Includes full-colour, black, white, PNG, SVG, and print-ready crest versions.
Logo Files
Includes stacked, horizontal, reverse, and simplified logo formats for print and digital use.
Brand Usage Guidelines
Which logo should I use?
Use the full-colour horizontal logo for most general communications. The stacked logo works well for posters, social media graphics, and centred layouts. The crest alone should be reserved for formal, ceremonial, or heritage-focused uses.
Using the Coat of Arms
The Diocesan Coat of Arms is the historic heraldic symbol of the Diocese of Algoma and should be used respectfully and without alteration.
Please do not redraw, recolour, crop, distort, rotate, outline, add effects to, or recreate the Coat of Arms manually.
Using black and white versions
Use the black version on light backgrounds when colour printing is unavailable or impractical.
Use the white or reverse version on dark backgrounds where the full-colour logo would not reproduce clearly.
Clear space and sizing
Leave sufficient space around the crest or logo so it is not crowded by text, borders, photos, or other graphic elements.
Do not reduce the logo to a size where the typography or heraldic details become unreadable.
Backgrounds and contrast
Place logos on clean backgrounds with strong contrast.
Avoid busy images, highly textured backgrounds, or colour combinations that reduce readability.
What not to do
Please do not:
· Stretch or compress the logos
· Change colours
· Add shadows or visual effects
· Rearrange elements
· Replace fonts
· Crop the logos
· Recreate the logos manually
· Place logos over visually busy imagery
Parish Logos and Custom Branding
Parishes may continue using their own parish logos, identities, and visual styles.
Parishes and ministries are also welcome to incorporate the Diocesan Coat of Arms into parish logos, ministry graphics, websites, and other local communications as a visible sign of their connection to the wider Diocese of Algoma.
To help ensure clarity, consistency, and respectful use of the Coat of Arms, we ask that any newly created logos or adapted designs incorporating it be reviewed by the Communications Office prior to final use.
The Diocese is happy to assist parishes and ministries with logo development, crest integration, and branding guidance where helpful.
Questions about logo use
For help selecting the appropriate logo version or applying the Diocese of Algoma visual identity to a project, please contact:
Michelle Hauser
Communications Consultant
communications@dioceseofalgoma.com
The renewed Coat of Arms and visual identity represent both continuity and renewal — honouring the Diocese’s history while supporting clear and faithful communication for generations to come.
Additional templates, graphics, and ministry resources will continue to be added as the visual identity expands across diocesan communications.